Posts Tagged ‘Thought Leadership’
Proofreading & Editing Give RFP Responses a Competitive Advantage
Responding to a Request for Proposal (RFP) is a lucrative business development activity with a high return on investment for the winning bidder. In these competitive bidding situations, companies are looking for the vendor with the best fit and solution. To create a winning RFP response, you must provide effective issues resolution, present your proposal…
Read More5 Tips for Suddenly-Remote Working
If someone told you in January that you’d be working from home before the end of Q1, you’d have laughed your socks off. Yet, here you are, living the dream. About now, you’re probably wondering how to focus. Working from home, it turns out, isn’t as simple as it looks. I know because I’ve worked…
Read MoreHow to Write a Professional Bio People Will Actually Read
The biggest mistake people make when writing their professional bio is trying to compress everything they’ve done in their career into a few paragraphs. At worst, these bios are little more than a list of company names, job titles and responsibilities. With little or no context about who you are and what you believe in,…
Read MoreIs your content good-looking? Fast editing and typographic upgrades
The things that make your digital content look unprofessional are not limited to typos and grammar snafus. If you misuse formatting and typographic conventions your website, blog, brochures and other content will look amateurish and make your readers doubt your expertise. Editors and copyeditors look not only at grammar and spelling but also at content…
Read MoreCreating an “authority” voice for a thought leadership brand
You are an expert and you know your subject inside out. However, in this digital world, you are only an authority if your audience says so. If you are building your “authority” voice online you need people to talk about you. Put a slightly different way, your authority does not come from you. Authority comes…
Read More