SHOULD WE WORK TOGETHER?

Goal 3

FOCUSED

Straight 3

STRAIGHTFORWARD

creative 3

CREATIVE

Let’s work together to improve how your presents your business and sales

At The Red Stairs, you'll have a team that helps you clarify your positioning, strengthen your communication and build materials that support sales.

We are a collaborative team of communications, marketing and sales experts with senior-level experience, strong problem-solving skills and the ability to execute and deliver results. We are based in Denver, but our people and a client base are spread across the nation.

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When you choose The Red Stairs for your marketing and sales enablement, you’ll:

You work with experienced specialists — not junior teams learning on the job
Your marketing follows a clear, structured plan
The work is shaped around your business, not a template
Everything is handled in a straightforward, practical way

strong messaging is the key to effective marketing and sales enablement

What you say drives everything, so at The Red Stairs, we focus on your messaging and who you’d like to listen.

Everything else, from design to channel choice, supports your value and position messaging, not vice versa.

Our bench includes marketing and sales writers, graphic designers, website developers, market researchers, digital advertising experts, video producers and others, ready to collaborate as an experienced marketing team whenever their perspectives and skills are needed.

We bring the right capabilities to support you:

  • Brand, Marketing & Sales Communications

  • WordPress Website Strategy, Design, Development & SEO

  • Digital, Thought Leadership & Social Content

  • Collateral Creation

  • Graphic Design

  • Market & Prospect Research

  • Trade Show Support

  • Marketing & Sales Planning & Roadmaps

Our Clients Have a Lot in Common

Our clients are the founders, CEOs, and leaders of mid-market companies with medium- or long-sales cycles that sell their expert knowledge or skills. Most of them are in manufacturing, professional and consulting services or health care, although we work with other industries when there is a good fit.

Our Core Markets

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Manufacturing

healthcare 1

Health Care

consultancies

Consultancies

We’ve noticed, the clients we help the most have one or more of the following traits:

An established business, the desire to grow and a vision for the business.
A consultative approach to selling expertise.
A medium or long sales cycle they’d like to shorten.
Limited in-house capacity for marketing and creative projects.
A belief that marketing and business development pave the way forward.
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And are facing similar challenges:

  • Would like help implementing growth plans.

  • Are often using traditional or ad hoc marketing that isn’t delivering the desired results.

  • Feel they have dated collateral that is inconsistent and out of alignment with the brand’s quality and direction.

  • Want the system and materials to generate brand awareness, trust and penetrate their markets.

  • Have a website that’s more than three years old.

  • Are facing market-level changes such as disruptors, industry consolidation or decentralization.

  • May have a referral network that’s in transition or close to retirement.

  • Need to show consistent profit growth so they can cash out.

SKILLS AT THE RED STAIRS

  • Road Mapping & Planning

  • Content Creation, Copywriting & Graphic Design

  • Email & Newsletter Marketing

  • Websites

  • LinkedIn

  • Brand, Content & SEO Strategy

  • Brand Building, Visual Identity & Messaging

  • Programmatic & Digital Ads

  • Video

  • Stakeholder, Customer, Market & Prospect Research